Business Improvement

Archive for June, 2009

Take That Ring Out Of Your Nose And Market Network Like A Pro

I can’t believe tha we are in year 2006 and we still promote our business like we were on the Stone Age.

Before I go forward let see what we are using to get som Traffic to our business our days;

Search Engines

Search engines are the yellow pages for a home business web site. Over 80 of Internet surfers use search engines to find information on the web. To get the most traffic to your site list with the big search engine players Yahoo Google and MSN.

Online Ads

The Internet has many sites where you can list your home business web site for free. To guarantee the greatest exposure place your ad on several 20 or more sites and repeat the process every month.

Banner advertisements can be as effective as TV spots in increasing customer awareness of your business.

Bloggin’ It

Bloggers are the hot new information medium. Getting them to write about your home business web site is an excellent way to gain exposure to potential customers.

Offline Ads

Your car is a moving billboard for a home business web site.

Old Media Standby

Regardless of what the bloggers say people still read the printed page. Run ads in the classifieds of large and small papers trade magazines.

NOw we coverd some of the places to advertise there are others way but that is not the purpose of this information I would like to share with you.

So back to the “Stone Age” what the poeple are doing they got a site to promote on their opportunity they just go on one of all of this source and simply place their ads that goes like this “new oportunity join my MLM exellent compensation plans an so on..” with out having any results why ?

Because it doesn’t work like this and most of the readers are allready in a program so why should they join yours? Right !

NOw what do you think will be they response rate if they would offer “sell” a solution in how to market your MLMNetwork?

You see ! that’s different and once they got the informations you could back end with your opportunity program once they fill safe you are a person who helped themgo forward with their BIZ.

That’s called “Funded Proposal” and is used by all the most successfull business Networker around the world “how do you think they enroll thousands and thousands of people?”.

So instead of doing the “my business is better than yours game” and spending a lots of money and time do a “Funded Proposal” that will make you money before you enroll someone in your Business.

Sincerely

Sergio Ervini

About the writer:nbsp;nbsp;About the Author: Sergio Ervini

Make money before anyone even see your
opportunity visit:
http://globalrevenue.payitforward4profits.com

So You Want To Start A Cleaning Business?

When the economy turns south the GNP slow s and it becomes obvious through loss of a job we’re in or approaching a recession.

What do some do? The turn to starting an “EASY” business like starting a cleaning company Right? But it could be all Wrong!

Most start out with the noble idea that this is an easy thing “afterall I clean my house don’t I” is the first mistake many novice house cleaners make. Why? First when you clean your house you clean to your specifications to your liking to YOUR SATISFACTION. You can stop anytime you like whenever you’re too tired or when you feel you’ve done enough for today.

When you clean for a living you’re cleaning “someone else’s” home you must be cognizant of their likes dislikes wants their needs and most importantly their total unequivocal satisfaction. If you fail in any of these areas of customer service you totally fail!

A good thing to think about when servicing a client is; “how hard was it to find the client?” Next “how much did you spend in advertising to get the client to call you in the first place?” “How many times did you have to contact the client to gain their trust?

Now that you’ve taken all into consideration and you’re “firing on all cylinders” and the client’s like you you have gained and maintained a good relationship with them and they appreciate your work your attention to details your workmanship Great!

GROWING FAST NOW WHAT?

Then it happens they start recommending you to their friends relatives social club members etc. Now the business starts coming in you’ve got more work then you can physically possible for you to handle but you take it on anyway. That’s good Right!? No and here is why! You only have so many hours in the day you only have so much time to spend in someones home before you have to move on and this is where the “quality” of your service begins or can begin it’s decent and the result will be more clients dissatisfaction as they notice “skips” and “misses” in one place after the other room after room etc.

THE OOPS FACTOR!

As the client begins to notice more and more of these “skips” and “misses” i.e. “items out of place” and or “missing” their suspicion arises and their confidence in you and your work you preformed becomes scrutinized. As the client finds more and more to scrutinize the higher their level of dissatisfaction the more frequent and the attention level the emphasis you will need to place on and spend in patching up the problems your growth will have caused you too fast is not good and too much is not always better.

HIRING EMPLOYEE’S THE RIGHT ANSWER?

“Well I know what I will do…” you say “I’ll hire employee’s to assist me and that will take care of the quality of my service and heighten customer care etc.

Maybe maybe not! It depends on whom you hire their level of experience their honesty their attention to detail etc. and then you have worry about “their ethics”? Will they be infected and overtaken by vision of grandeur think to themselves that they can do it better that your client “likes them better” and that your client will prefer to hire them and replacing you? Unless it is family blood relatives then it is a fact that at some point each and every employee you have or will hire will foolishly entertain this notion. Worse yet some of your client’s may will even go out of their way to solicit your business away from you by approaching your “EMPLOYEE”. Why will they accept this proposal? Because 100 of what the client pays for your services is better if all of it makes it’s way into the employee’s pocket. Or so they both think!

You lose the client you lose your friend and you’ve lost a measure of your income with perhaps more of your clients heading for the door. Starting over is bad news so do all that you must to avoid this trip backwards.

HOME OWNERS BEWARE!

There are many pitfalls to those on either side of this new arrangement The home owner is now exposed to all the ramifications that may come if this newly hired maid falls and gets hurt or perhaps breaks something in the home etc. To whom will the home owner lament get damaged goods replaced more importantly what lawyer will they hire to defend their weak position of hiring this new employee of theirs. The problem will exacerbate when and if the IRS challenges their new found employee/employer relationship and reclassifies the individual as just that an employee!

Whew! The fines will come like machine gun bullets and you the home owner may well wish that you were infact dodging bullets at that point.

Then amidst this scrutiny you the original employer get swept up into this malay of activity and now your relationship come under the same scrutiny.

EMPLOYEE’S YOU CAN KEEP ‘EM!

The above is but a small overview of the problems you will be subjecting yourself. Do the rewards outweigh costs? That really depends on you your personality your people skills your management skills your foresight and anticipation of a problem and the agility to react to correct or modify in order to minimize the ensuing problems.

The bottom line is your employee’s will not appreciate what you do no mater how hard you try to “save their job” they don’t understand nor will they care the costs you must incur to “keep” them employed. Things like insurance bonds taxes etc.

They will always seem to have or create problems with and for you the company with what they are being paid how many hours they’ve worked or haven’t worked breakage poor customer service unsatisfactory workmanship flagging work etc. Then on top of that they will complain that you don’t provide them with enough work even though you’ve offered them “extra cleans” “extra hours” or “extra days” of work!

So what as employer’s are we to do? Maintain a constant pipeline; constantly solicit for employees. The favored ratio for finding good employees is: 30 phone calls = 5 face to face interviews = 2 trainees = 1new employee.

If someone in the process falls out along the way round can the application don’t pursue them any further. If you do you do so at the peril of you company and your client base! There are other suggestions we could make for a new company needing to hire employee’s but it would be much too lengthy to elaborate upon here.

INDEPENDENT CONTRACTOR’S NOT SO FAST!

This is usually the first solution an entrepreneur reaches when attempting to cure the employee dilemma. But not so fast! In order for you to meet the “acid” test of the IRS you will need qualify these “socalled” independent contractor’s. The IRS is more then happy to assist you yeah right with this qualification process and you can invite them to do so by going to: www.irs.gov and downloading their form: SS8. I will venture to say that 99 of anyone you may have thought of hiring under this “independent contractor” classification will not be classified as such by the IRS. In fact after reading and answering or attempting to answer some the SS8 questions you will lose you stomach and subsequently your heart to pursue this classification for any of your wouldbe “independent contractor’s

A MORAL TO THE STORY…

I guess the point we’re trying to make here is a cleaning a business is still a business and with it comes all the positives and potential pitfalls some you may have anticipated and others you might have been totally unaware existed at all.

The moral of this story is if you decide to avail yourself of the positives go about it in an organized fashion stay focused and be ever aware of the pitfalls that lay before you.

About the writer:nbsp;nbsp;Paul Marshall helping youmake money from home get the entire run down forresale rights at http://www.yourfreeinfo.org

SMEs Lap Up IT Solutions

The smalltomediumbusinesses pie is beginning to look more and more delicious as biggies like IBM Hitachi and Dell enter the fray. With SME being the latest buzzword among big IT companies there are technologies galore available for the owners of small organisations to solve their business problems.

The Indian marketplace boasts of more than 35 million small and medium businesses and is now competing globally says Ramesh Narasimhan Director General IBM India/South Asia. They will need to gain a competitive edge to win amidst global competition and technology provides them this edge.

Ever since the economic downturn started the IT sector has been in neardire straits with layoffs and costcutting in several companies. Also with overseas projects drying up several employees find themselves on the bench.

Prashanth GJ Regional Sales DirectorSouth Hitachi Data Systems India adds In this market condition where global companies and large enterprises have been hit due to their global exposure we are seeing that most of the SME business segments are not affected to that extent.

While small businesses are being bombarded with several technologies there have been reports of them being reluctant to invest in them in an attempt to play safe in these trying times. Agrees Narasimhan While this is partly true we are seeing a lot of SME customers accepting the fact that technology is becoming a key business enabler as well as a differentiator for them in the market place.

He further adds Cloud computing virtualisation or SaaS are jargon. These tend to be overused by technology vendors and therefore scare away SMEs. The solution he says is to break these terms down into easily understandable business value propositions to the stakeholders within the organisation.

Vendors hit paydirt with SMEs

Here are a couple of examples of businesses that have utilised solutions provided by IT vendors and benefitted tremendously.

The first one is Kusumgar Corporates. A midsized company with 200 employees it manufactures a variety of military industrial geosynthetics and recreational fabrics.

Kusumgar maintains a lean IT staff and sought an enterprise resource planning ERP solution that it could easily manage and maintain. The company selected IBM Smart running Infinites Textile Integrated Manufacturing TIM ERP application. Kusumgar chose to run TIM on Smart because it would be simple to procure install and maintain says Siddharth Kusumgar President Kusumgar Corporates. Now we have a complete lowcost integrated infrastructure that we expect to provide us a low total cost of ownership while supporting all of our business needs he explains.

The other is Maharashtra Knowledge Corporation Ltd MKCL for their IT infrastructure development programme who utilised NComputings virtualisation software solution allowing sharing of hardware and software resources that would have otherwise been wasted.

Danny Nagdev Sr. System Administrator and Programme Coordinator says We have recommended Ncomputing Products to our 3600 learning centers in Maharashtra. The solution has significantly helped in decreasing the onetime cost/investment as well as the power consumption for each learning centre.

For more detail on Suppliers in India log on to http://www.bizxchange.in

About the writer:  David Parks is a well known author and has written articles on SME News India B2B Portal Trade Leads suppliers Manufactures and many other subjects.